Good Afternoon Lovelies, 

And how are we all today? I have some very special news to share with you all now because yesterday Matt Damon, along with Gary White and Stella Artois, announced that they will be working with the UK to help end the global water crisis.

Partnering with Water.org, the company and Damon have made limited edition bottle packs, which when brought will help people around the world have clean water for six months. The company hope that by doing this they can give 3.5million people clean water by 2020.

“I have four daughters and it is tough to imagine them having to walk for hours every day to get clean water, as so many women around the world do,” said Matt Damon, co-founder of Water.org. “We want to put an end to these journeys. Through our partnership with Stella Artois and the campaign launch at the World Economic Forum, we’re inviting consumers around the world to help us do this.”

The special bottle packs are limited edition and also come with chalices that have been designed by Lisa Mam from Cambodia, Fernando Chamerelli from Brazil and Eria Nsubuga from Uganda, to reflect the countries that Water.org supports.

Ricardo Tadeu, Zone President Africa, AB InBev and who was present at the WEF said, “We believe that water has the power to unlock the potential of communities around the world. That’s why Stella Artois is passionate about and committed to helping end the global water crisis, but we can’t do it alone. We’re calling on consumers and business leaders to join us and take action in helping to end the global water crisis.”

Whilst, Gary White, CEO and co-founder of Water.org commented, “It is unnecessary and unacceptable that every 90 seconds a child dies from a water-related disease. We need partners and committed resources – both human and capital – to help end the global water crisis.”

Although I am not a drinker, I think this is a great way to help others lovelies, which was why I wanted to share it with you all. I know it is a little random aha!